At present, Illumination stands uncontested within the realm of animation, consistently demonstrating its prowess since its establishment. Spanning from the success of ‘Despicable Me’ to ‘The Super Mario Bros. Movie,’ the production house has achieved numerous triumphs while operating on modest budgets. The upcoming release, ‘Migration,’ in collaboration with Universal, further exemplifies this trend as well. Employing an old formula, the makers have managed to minimize the production costs of ‘Migration,’ which has proven lucrative.
Migration Movie Budget Revealed
According to verified insiders, Illumination and Universal’s ‘Migration’ is also a medium-budget film with a reported production cost of around $70-80 million, excluding expenses for prints and advertising. These numbers are a clear testimony to the fact that, once again, the makers have focused more on better content than cost. But there is no doubt that despite the low-cost economical approach, the production has delivered a visually impressive animated film, as can be understood by watching the trailer and pre-release clips.
Here, Disney and other production approach has consistently leaned towards creating luxurious animation films, prioritizing visuals over cost considerations. In contrast, Universal focuses on keeping costs down and placing a greater focus on content. The production strategy has proven profitable for them in recent years, and the upcoming film ‘Migration’ is expected to continue this trend, generating substantial profits with minimized expenses. Looking at the release projection of ‘Migration’ and targeting a family audience, there is potential for significant profitability for the filmmakers. It’s noteworthy that even though the production cost of most Universal films is low, Universal allocates a substantial amount to marketing, which is a significant reason for the distinctive buzz surrounding their films among audiences.
Chris Meledandri produced ‘Migration’ under the banners of Illumination, with Universal Pictures handling distribution. The film is scheduled for an official theatrical release on December 22, 2023, in the United States. According to reports and Universal’s streaming policy, ‘Migration’ will be available for streaming on NBCUniversal’s Peacock platform after its theatrical release.